Marketing is the process through which a corporation promotes the purchase or sale of a product, service, or good. It’s one of the most important aspects of business and trade. Marketers can target other firms or consumers directly with their goods. Whereas, Marketing Research acts as the link between customers, consumers, and the public and their activities.

Marketing is much more than a specialization inside a business degree program. It more correctly represents a set of talents that may be applied to any job. Marketing is an integral part of any company’s functioning as a professional field. It investigates consumer perceptions and journeys as primary profit sources. It also makes clever and insightful business decisions by combining numerous data sources. On a larger scale, marketing abilities transcend the corporate sphere and are applied in a variety of occupations. People understand the basic principles that connect people, brands, and enterprises, even if they are not in a traditional marketing function

• It helps to develop business insights.
• It helps to know consumer patterns and behaviours.
• It is a necessity if someone wants to become an entrepreneur.
• They provide well-paid jobs.

• Account Executive
• Media Planner
• Production Manager
• Brand Manager
• Promotions Coordinator
• Copywriter
• Advertising/Promotion Manager
• Marketing Manager
• Market Research Analyst

• SEO Manager
• Digital Media Director
• Director of Internet Marketing
• Director of Web Analytics
• Digital Optimization Analyst
• New Media Manager
• Digital Marketing Specialist
• Social Media Coordinator
• Digital Marketing Analyst
• ECommerce Manager
• Web Marketing Manager
• Paid Search Specialist